Racing fans, start your engines.
Mental health awareness and superbikes will come together as The Remix Racing Project, a California-based nonprofit dedicated to breaking the stigma surrounding mental health and addiction launches a first-of-its-kind Motorcycles & Mental Health activation during the MotoAmerica Championship at WeatherTech Raceway Laguna Seca, July 10–12.
The Remix Racing Project, founded by MotoAmerica Mission Super Hooligan racer Jeremy Taubman and co-founder Shanea Makinson, is transforming the MotoAmerica Fan Zone into a space where racing enthusiasts can connect with behavioral health resources while enjoying motorcycle racing events.
“Motorcycles may seem like an unexpected platform for mental health advocacy, but that’s exactly what makes it so powerful. We’re meeting people where they are and starting conversations they might not otherwise have,” says Taubman.
Developed in partnership with Roland Sands Design, MotoAmerica and Truth Be Told Apparel, the activation will feature a brave space lounge, a "take what you need" resource wall, an interactive race motorcycle display and access to behavioral health professionals representing treatment organizations from across California and beyond.
Participating organizations include First Steps Recovery, Avery Lane, Rosebay Behavioral Health, The Camp Recovery Center, Golden Gate Recovery, The Meadows, Mental Health Connections and the National Alliance on Mental Illness.
“I think there has never been a more important time. We’re seeing unprecedented rates of anxiety, depression, loneliness, addiction, and suicide, yet stigma still prevents far too many people from reaching out for help,” says Taubman. “If we can use a world-class motorsports event to normalize these conversations and encourage even one person to seek support—or one family to have a conversation they’ve been avoiding—then we’ve accomplished something meaningful.”
"Motorcycles have always brought people together," said Taubman, a licensed clinical social worker, addiction specialist and MotoAmerica competitor. "We're proving they can also help save lives."
The Remix Racing Project will be awarding cash bonuses to the top three finishers in each of the weekend's two Mission Super Hooligan National Championship races. First place will receive $1,000, second-place will receive $750 and third-place will receive $500, with awards presented by The Remix Racing Project and Truth Be Told Apparel.